BetConstruct, a business-to-business iGaming platform, is collaborating with sporting data and broadcast supplier, SIS (Sports Information Services). Through this alliance, BetConstruct will now provide its customers access to SIS’s vast horse and greyhound racing content, in addition to its current product suite.
This action signifies a strategic move for both organizations. For SIS, it broadens their presence within the iGaming sector by leveraging BetConstruct’s network. For BetConstruct, it enables them to deliver a more complete and appealing range of wagering products, strengthening their standing as a major entity in the industry.
This collaboration follows another successful partnership facilitated by BetConstruct, where they connected wagering giants Beter and Superbet. BetConstruct’s COO, Max Sevostianov, conveyed strong confidence about the collaboration with SIS, suggesting a lasting and productive association.
Notably, this development comes after SIS’s recent unveiling of a modernized greyhound racing calendar with PGR. Now, this updated calendar, due to the BetConstruct partnership, will be available to a significantly larger viewership.
Andy Kelly, SIS’s Business Development Head, expressed his enthusiasm for the agreement, stating: “Providing first-rate content and solutions is our priority, and it’s wonderful that Betbazar acknowledges this. They will be offering some of our most sought-after products to their clientele.”
This collaboration follows closely on the heels of another European horse racing agreement for SIS, this time with the Spanish horse racing organization, Asociación de Hipodromos Españoles.